Year: 2015

• One size does not fit all

  While spending a rather large amount of time in airplanes recently, including one rather uncomfortably long flight from Dubai to Chicago it got me thinking about the idea of one size fits all – and it’s application to the airline industry. Unless you fortunate enough to be able to fly business class (never mind first class)…

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• Emotions and design

  I read this post by my colleague Jesse Friedman at Automattic during the week: Don’t become emotionally invested in your design until the people who use it do. I often feel that most of my time studying design was spent learning to disassociate my personal emotions from my work and be able to look at…

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• Mountain biking and MVPs

  So it seems spending time exercising gives me time to think about what I’m going to write about. I spent some time this week reading a few varying views on Minimum Viable Products. One of my own personal favourite descriptions of this term has been Josh Longs Smallest Viable Product from his book Execute. But it…

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• Walking the hills

  This past Sunday I went for what was probably my first run in nearly ten years. I blame my company perk Fitbit! I thought; how hard can it be? I could easily have climbed on my mountain bike and gone for a 100km ride without any real sweat – but was I in for a surprise! As…

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• Making sales vs building a brand

  I read Seth Godin’s Pretty Websites post this week – and it got me thinking. I was not sure if I actually agreed with or disagreed with the post – but it did make me question: where do we draw the line between making sales vs building a brand? This has been a long debate – and I…

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