Author: Gary Murray

  • A website is just a means to an end

    Small business owners are not website focused. They require an approach that recognizes their entire business and context. The quote above was a highlight from a recent customer survey conducted by Automattic – it seems pretty simple right. Or is it? You see, visit the homepage of most services that allow you to create a…

  • Focus

    Focus. Such a simple word, but why is it so hard to maintain, never mind achieve! I was watching an interview from June 2017 between Gustaf Alstromer a former product lead for Growth at Airbnb & Ed Baker a former Head of Growth at Uber in which they spoke about Scaling Growth if you interested…

  • Your biggest user research asset

    We speak a lot about user research at Automattic within our various product divisions and it’s easy to get your head down in the trenches and feel like you don’t have the time to come out to even see your users, never mind speak to them! At times I feel like this, and in my…

  • Lightroom to WordPress

    The WordPress.com team recently published a lightroom plugin that allows you to export your photos direct from Lightroom to WordPress – and it promised – No fuss, no mess! As I was editing my photos from the Grand Meetup recently I decided to give it a try and see just how easy it was –…

  • Conversational design

    I read Die Dashboards Die – by Nir Eyal recently and it resonated with me – but it also got me thinking about how some of this could be applied to traditional web design. Personally, I feel that for too long now websites have just been a way of taking what would have been your…