Your support team might just be your biggest user research asset in your company
We speak a lot about user research at Automattic within our various product divisions and it's easy to get your head down in the trenches and feel like you don't have the time to come out to even see your users, never mind speak to them!
Conversational design
I read Die Dashboards Die - by Nir Eyal recently and it resonated with me - but it also got me thinking about how some of this could be applied to traditional web design.
How many decisions does your customer making before buying your product?
Early this year I was part of a discussion around ‘how many design options to present’ and the topic of decision fatigue came up. Decision fatigue is defined as: Decision fatigue refers to the deteriorating quality of decisions made by an individual, after a long session of decision making. It is now understood as one of the...